Our mission

Improving life in our cities

We’re driven to safely connect people with the places, things, and experiences they care about.

Improve city life
Aerial picture of thousands of Cruisers with three Cruise first-generation vehicles in their midst.

Our journey

In September 2013, Kyle Vogt founded Cruise in San Francisco to fulfill a childhood dream of making self-driving cars a reality. Dan Kan joined Cruise as a co-founder in early 2014.

our journey

2013

Kyle Vogt founds Cruise in San Francisco to fulfill a childhood dream of making self-driving cars a reality.

2014

Dan Kan joins Cruise as a co-founder. Cruise develops a highway autopilot retrofitted to a car — the first step towards a fully self-driving vehicle.

2016

General Motors acquires Cruise, bringing more than a century’s experience designing and manufacturing vehicles to the effort.

2017

Cruise opens our AV fleet to employees as a rideshare network.

2018

Cruise receives an additional $3.35B in investment from GM and Softbank.

Honda invests $750M and commits $2B to developing a new autonomous vehicle, the Origin.

Cruise rapidly scales to 1,000+ employees.

2019

T. Rowe Price leads another investment round with $1.15B.

Cruise opens an office in the Seattle, Washington area.

2020

Cruise reveals the Origin and repurposes our AV fleet to deliver meals to vulnerable San Franciscans during the COVID-19 pandemic.

Cruise partners with Walmart on a self-driving delivery pilot in AZ and takes our first driverless ride on the streets of San Francisco.

2021

Microsoft, GM, Honda, Walmart, and institutional investors — in a combined new equity investment of $2.75B — bring Cruise's valuation to over $30B.

Cruise has delivered more than a million meals in partnership with the San Francisco-Marin Food Bank and SF New Deal.

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